PROMOTIONAL BRANDING & CUSTOM DECORATION OPTIONS

 

Virtually anything you can think of can be branded in one or more methods. The decoration options available depending on the product are Pad Printing, Screen Printing, Plastisol Transfers, Decals, Offset Printing, Laser Engraving, Etching, Sublimation, Embossing, and Embroidery. For any custom printing or promotional branding requirements, feel free to contact us and speak to a sales consultant

 

ROTARY PRINT

 

 

Direct to product rotary digital printing involves the transfer of UV ink directly from inkjet print heads and can be used to produce both spot colour and full colour branding.

 

Advantages

  • Ideal for large or complex multi-colour or full colour prints.

  • The print is dry and ready to ship as soon as the product is printed.

  • Only one setup charge is required irrespective of the number of print colours.

  • Any product colour can be printed with no loss of colour vibrancy.

 Artwork Requirements

Artwork can be supplied in either vector outline format or hi-resolution jpeg

 

 

 

DIGITAL PRINT

 

    

 

This Digital Print method is used for printing media such as paper, vinyl and magnetic material used in the manufacture of labels, badges and fridge magnets etc.

 

Advantages

  • Ideal for producing vivid full colour images as well as spot colour branding. (Only approximate PMS colours can be reproduced)

  • Can print variable data including individual names.

  • Can be cut to custom shapes.

Artwork Requirements

Artwork can be supplied in either vector outline format or hi-resolution jpeg

 

 

PAD PRINTING

     

 

Pad printing uses a silicone pad to transfer an image to a product from a laser etched printing plate. It is one of the most popular and affordable ways of branding promotional products due to its ability to reproduce images on uneven or curved products and print multiple colors in a single pass.

 

Advantages

  • Ideal for printing on curved or uneven products.

  • Close PMS matches are possible on white or light coloured products.

  • Metallic gold and silver is available.

Artwork Requirements

Artwork should be supplied in vector outline format.

 

LASER ENGRAVING

 

    

 

Laser engraving is used primarily on metal type objects. Stainless steel items and silver or gold metal objects are often laser engraved with an image as an alternative to pad or screen printing.

 

Advantages

  • Higher perceived value than other forms of branding. The branding becomes part of the surface and is permanent. (Fine detail can be lost on smaller products like pens)

  • Gives a similar finish to etching on glassware at a much lower cost.

Artwork Requirements

The artwork should be supplied in vector outline format.

 

ETCHING

 

    

 

Etching is a similar process to laser engraving and is used as a method of decorating glassware with a permanent image. The image appears to be coarser in comparison to the rest of the glass.

Advantages

  • Much lower cost than real etching.

  • Can brand curved or uneven products.

  • Produces a subtle, high perceived value finish.

Artwork Requirements

The artwork should be supplied in vector outline format.

 

 

DEBOSSING

 

    

 

Debossing is produced by pressing a hot engraved metal plate into the surface of a product with a lot of pressure. This produces a permanent image below the products surface.

 

Advantages

  • Higher perceived value than other forms of branding.

  • The branding becomes part of the product and is permanent.

Artwork Requirements

The artwork should be supplied in vector outline format.

 

RUBBER BADGE

 

    

 

Moulded rubber logos are still one of the most durable methods for logo enhancement.

 

Advantages

  • They are stylish, cost effective and excellent for people that are looking for 'subtle' branding.

  • These can be made with a solid or transparent base.

  • Single or Multicolour Logos

Artwork Requirements

The artwork should be supplied in vector outline format.

 

RESIN COATED BRANDING

 

    

 

Resin coated finish is produced by printing the artwork onto a vinyl material with strong adhesive on the reverse. The branded area is coated with a crystal clear resin which is allowed to dry. Once dry, the finished decal is applied to the product and the adhesive forms a permanent bond.

 

Advantages

  • Ideal for producing vivid full colour images as well as spot colour branding.

  • Produces a stunning 3D effect that elevates the perceived value of a product.

Artwork Requirements

The artwork should be supplied in vector outline format.

 

 

EMBROIDERY

 

    

 

Embroidery is an excellent way of branding bags, apparel and other textile products. It offers higher perceived value and a depth of branding quality which other processes can’t match and the finished image has a slightly raised effect. Embroidery uses rayon thread which is stitched into the product.

Advantages

  • Only one setup charge applies per position for up to 12 thread colours.

Artwork Requirements

Artwork can be supplied in either vector outline format or hi-resolution jpeg

 

 

SCREEN PRINTING

 

    

 

Screen printing is achieved by forcing ink through a fine mesh screen with a squeegee onto the product and is ideal for branding most apparel.

 

Advantages

  • Large print areas are possible on both flat and cylindrical products.

  • Close PMS matches are possible

  • Ideal for large solid areas of colour.

  • Metallic gold and silver is available.

Artwork Requirements

Artwork can be supplied in either vector outline format

 

 

DIGITAL HEAT TRANSFER

 

    

 

Digital transfers are used for branding fabrics and are printed on transfer paper using a digital printing machine then heat pressed onto the product.

 

Advantages

  • Cost effective method for producing spot colour or full colour transfers.

  • Crisp, clear artwork reproduction is possible even on textured fabrics.

  • Has a matt finish and will not crack or fade under normal circumstances.

Artwork Requirements

Artwork can be supplied in either vector outline format

 

SUBLIMATION PRINTING

 

    

 

Sublimation print is used for branding products that have a special coating on them or fabrics suitable for the sublimation process. A transfer is produced by printing sublimation ink onto transfer paper and then heat pressing it onto the product.

Advantages

  • Sublimation ink is actually a dye so there is no ink build-up on the finished print and it looks like part of the product.

  • Ideal for producing vivid full colour images as well as spot colour branding.

  • Can only be used for suitable products with white surfaces.

Artwork Requirements

Artwork can be supplied in either vector outline format

 

 

PLASTISOL TRANSFER

    

 

Plastisol transfers is a process of applying a screen-print transfer (sticker) with one or more colours to an item. Transfers are often used on products that have a rough surface i.e. bags or hats where screen printing cannot give you the registration or fine lines that maybe part of the image being reproduced.

Advantages

  • Large print areas.

  • Close PMS matches are possible

  • Ideal for large solid areas of colour.

  • Metallic gold and silver is available.

  • Ideal for apparel, caps and bags

Artwork Requirements

Artwork can be supplied in either vector outline format